Magnum Temptation 2010 Ad
Why do I write about ice cream adverts? Because I had Magnum ice cream today!
I don't eat ice cream as much as I used to, but I sometimes eat it when I feel like I want one.
Ice cream tends to be associated with sexuality
Maybe because it's sensual and you can feel it's melting in your mouths?
I like Magnum's adverts, but I also like Japanese green tea flavour ones.
I think ice cream adverts are quite similar internationally even the brands are different.
The society of symbolism...